Heineken And Mark McNairy Teams Up For #Heineken100 Program


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Heineken and Mark McNairy teamed up again for the #Heineken100 program – an exclusive seeding program that celebrates company’s “Man of the World.” Program features a limited edition capsule collection of the classic chukka saddle boot. Mark McNairy working closely with the programs creative director, Chris Gibbs created two signature colorways of  his classic chukka saddle boot.

Each of the collaborative shoes feature a Heineken green eva sole, white laces, black weld, white eyelet, and black pebbled leather side — one pair having a white suede upper with a red rear stripe, and the other having a black pebbled upper with a black rear stripe.

“When developing this year’s program, I decided to bring Mark McNairy back as a partner to create an updated version of last year’s shoe,” said Chris Gibbs. “But in true McNairy fashion, Mark took it one step further and created two pieces for this year’s ‘#Heineken100’ program.”

Collaborating for the second time with Heineken on the #Heineken100 program, McNairy decided to put a spin on a classic silhouette in two colorways. With two styles McNairy gives the option for those Heineken “Men of the World” that prefer the traditional look and the other for more adventurous look.

#Heineken100 influencer program is in its fourth year. The shoes are available to the 100 individuals on the #Heineken100 list.

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Source: The Fashionisto and PR Newswire