In the next couple of weeks, we are going to see lots of holiday window unveilings in mega metropolis like NYC, London, Paris and Tokyo. In Manhattan, luxury department store Lord & Taylor started the unveilings with their Enchanted Forest holiday windows to take customers on a whimsical journey. The flagship’s five front windows portray scenes of a winter wonderland filled with 34 hand-sculpted spirited holiday animals. To highlight scenes, storytelling, and visuals, the window designers have installed over 350 square feet of LED walls. As they have done over the years, this year’s display also include 9,000 feet of mixed garland, foliage, twinkling lights and cheerful holiday music to complete the magical display.
“Lord & Taylor Enchanted Forest holiday windows are iconic and we are proud to continue the tradition of bringing joy and merriment to our customers and the thousands who visit New York City every holiday season,” stated Liz Rodbell, President of Hudson’s Bay and Lord & Taylor. “We are thrilled to unveil our five Enchanted Forest windows, which are sure to delight young and old alike.”
It took nearly 75 craftsmen, artists and engineers, nine months and 35,000 hours to design and create every little detail. All the construction work of display items are done off-site, then delivered to the store to assemble and finish in the basement. Afterward, they are raised into the street level windows using hydraulics. The history of holiday windows at Lord & Taylor goes all the way back to 1937 and make sure not to include any commercial products in its animated displays at the flagship store.